Whiteboard Friday - Link Diversity

Posted on Thursday, December 3rd, 2009 and is filed under News, SEO. You can follow any responses to this entry through the RSS 2.0 feed. Both comments and pings are currently closed.

Posted by great scott!

Not unlike investing, when it comes to link acquisition diversity is key.  Evidence points to a strong preference by the engines for a diverse link profile rather than a homogeneous one, even if the links in a narrow profile are from strong sites. In this week’s WBF, we’ll look at why a wide variety of linking domains is better than repeated links, even from very strong domains: it’s all about trust.

SEOmoz Whiteboard Friday - Link Diversity from Scott Willoughby on Vimeo.

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