Personalization of Google Results Creates a Huge Advertising Opportunity

Posted by randfish

Like 150 million or so other folks, I spent today watching the Superbowl. As a marketer, it’s hard not to pay close attention to the advertisements, and this year featured a heavy focus on sending viewers to the web. However, I was a bit surprised that we didn’t see anything like 2007’s Pontiac advertisement:

At the end of the ad, Pontiac invites viewers to "Google" their brand to learn more. This seemed a bit odd in 2007, but today, it

February 7 2010 / No comment / Read More »

The Elements of an HTML Link

Posted by RobOusbey

Links. We often talk about why we want them and how to get them, but today I’d …

February 7 2010 / No comment / Read More »

Testing How Crawl Priority Works

Posted by mgalecki

This post was originally in YOUmoz, and was promoted to the main blog because it provides

February 5 2010 / No comment / Read More »

Whiteboard Friday - Choosing an SEO Consultant

Posted by great scott!

Will Critchlow of Distilled (who recently took over SEOmoz’s consulting business) is back in Whiteboard …

February 4 2010 / No comment / Read More »

Advertising Marketing News

How to Use Hype That Works

Hype has many guises or nuances. Unfortunately, today, hype has become an indiscriminate catch-all-phrase for any type of copy that anyone objects to, for whatever reason. Well, if beauty is in the eye …

Feb 17, 2009 / Read More »

Blog Management SEO

Advanced Web Ranking & Advanced Link Manager Review

As a seasoned SEO and Google Certified Advertising Professional, I have used several free tools over the years …

Jul 6, 2009 / Read More »

News SEO

Personalization of Google Results Creates a Huge Advertising Opportunity

Posted by randfish

Like 150 million or so other folks, I spent today watching the Superbowl. As a marketer, it’s hard not to pay close attention to the advertisements, and this year featured

Feb 7, 2010 / Read More »

News Social Media

Facebook Posted Items

An often missed opportunity on Facebook — its Posted Items (now Links) application. As Facebook tweaks this useful application, it becomes more prominent and increasingly has the ability to be more viral within …

Feb 18, 2009 / Read More »
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Online Marketing News - 2009 - Creative Commons 3.0