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Xposure Adopts Non-Profit, Deliver The Dream

I am pleased to announce that Xposure Marketing has partnered with Deliver The Dream, a Fort Lauderdale, FL based Non-Profit ...

SEM

Utilizing Multiple Campaigns

I currently manage an account that was previously run by two of the largest SEM houses in the industry.  This account was at one time bidding on roughly 17,000 keywords.  14,000 of these keywords were producing click charges and management fee charges, but resulting in ZERO conversions.  Out of these 17,000 keywords,  4 resulted in [...]

Social Media

Social Media Is The Future

Over the next several weeks, I’m going to examine the impact of social media marketing and provide strategies/tools to jump start your social media advertising campaign.
Social Media Marketing (SMM)
Wikipedia defines SMM as a form of internet marketing which seeks to achieve branding and marketing communication goals through the participation in various social media networks such [...]